*Offer valid March 23 through April 16, 2023, on select sale styles. Discount taken at the time of purchase in stores, at JJILL.COM or via catalog. Discount not valid on previous purchases or gift card purchases and is exclusive of sales tax and shipping fees. No cash value.


Behind the Collection

When the leaves begin to change, our vision of the perfect place transitions—from oceanside to lakeside. The peaceful, at-ease feeling of a lakeside retreat and the golden hour were our design team’s inspiration for this new collection. It’s filled with rich textures, soft knits and soothing colors that capture the serenity, simplicity, beauty and wonder of this early-fall moment.

Color Inspiration: Nature’s Golden Hour

The lake provides a front-row seat to nature’s golden hour. Just after the sun rises and just before it sets, it casts a radiant glow that makes everything more beautiful. Our fall palette lets you experience that feeling anytime and anywhere with warm shades of gold and cognac, soothing blues and classic neutrals.

Distinctive Details

Dimensional texture, thoughtful embroidery and autumnal prints that mirror the season’s beauty elevate your everyday wardrobe options. Our reimagined classics offer fresh, feels-like-fall style with complete comfort and versatility in mind. Plus, jewelry designed with semiprecious stones in nature-inspired colors complete every look.

Explore Our Latest Collection